A new jewel adorns the crown of the QBE Centre in Auckland’s CBD.
Often referred to as sky signage, large-scale and well-illuminated logos are paramount in creating brand presence in a busy cityscape. QBE Insurance stands proudly above Queen Street with two clean, conspicuous, radiant logos.
Producing signage to this scale and of such a precarious nature is no small feat. From research and testing to permits and regulations, this was a huge collaborative effort. Teaming up with our expertise in signwriting and electrical work, BIG engaged fabricators/engineers Rodier and height access experts TPS Phase 1.
Read more below about the extensive process in bringing this project to life.