This project involved the design, print production, and installation of a full digital illustrated vehicle wrap for Paint The Earth, a fun ceramics painting studio offering creative experiences for children, families, friends, parties, and team-building events.

The objective was to create a vibrant and highly engaging mobile advertisement that clearly communicates the brand’s fun, creative offering while maximising visibility on the road. The final design combines bold messaging, playful illustrations, and strong brand colours to create immediate impact and readability from a distance.

Our design team custom illustrated a range of Paint The Earth’s most popular ceramic products, selected from their extensive catalogue, to visually showcase the experiences available in-store. The rear of the vehicle was designed with a clear, concise message highlighting the range of activities and events offered, ensuring the advertising message remained effective from every angle.

The vehicle was fully wrapped across all exterior panels, including the roof, using 3M 2080 with a gloss overlaminate. Graphics were printed on an HP 800 using water-based inks, offering an exceptional colour gamut and vibrant print quality.

Achieving an accurate colour match for the brand’s signature purple and lighter accent tones was critical to the project. Multiple print samples and colour tests were undertaken to ensure the final result matched the client’s branding perfectly.

Due to the complexity of the artwork spanning multiple body panels, some graphic elements were printed separately and carefully laid over the top of the main wrap to achieve perfect alignment across panel breaks, such as from the front side guard to the bonnet, without visual mismatch.

To protect the longevity of the wrap, 25mm paint protection film was applied around high-contact edges including doors and the tailgate, helping prevent lifting and wear over time.

The completed wrap delivers exceptional visual impact and originality, turning the vehicle into a vibrant mobile billboard. The client was extremely proud of the outcome, which clearly communicates the Paint The Earth brand and captures the creativity and fun of the experience they offer.